Directory

Bustard Consulting

Bustard Consulting is an independent client-side consultancy providing strategic advisory, commercial modelling, project development and executive production for live, immersive and IP-led experiences.

We work with investors, rights holders, cultural organisations, developers and agencies to define commercially viable projects before significant investment begins. By aligning commercial strategy, technical reality and creative ambition from the outset, we help clients reduce development risk, strengthen investment cases and create a clear route from concept to delivery.

Our work spans live entertainment, touring exhibitions, immersive attractions, location-based experiences, real-time technologies and emerging entertainment platforms, operating across the UK, Europe and North America.

Services

Strategic Advisory

  • Commercial strategy
  • Feasibility studies
  • Business planning
  • Commercial modelling
  • Investment and funding strategy
  • Venue and touring strategy
  • Rights-holder and stakeholder alignment

Project Development

  • Experience strategy
  • Creative and technical briefing
  • Technology assessment
  • Delivery planning
  • Governance and programme development
  • Board and investor presentations

Executive Production

  • Client-side project leadership
  • Multi-agency coordination
  • Commercial oversight
  • Programme and risk management
  • Procurement support
  • Delivery assurance

Selected Experience

Recent projects include strategic advisory and commercial modelling for:

  • Museum of Infinite Realities (MOIR) – immersive museum development
  • Keith Haring: Change the World – commercial restructuring and European touring strategy
  • Nirvana – touring immersive exhibition
  • Mythos – multi-format mythology IP spanning animation and immersive museums

Previous executive production includes:

  • London 2012
  • London New Year's Eve
  • Formula 1 Live London
  • Super Bowl XLVIII (New York)
  • U2 Experience Innocence
  • Great Campaign (UK Government)

Recent technology projects include work with Dimension Studio, DNEG 360 and Journey Group applying virtual production, AI, real-time rendering and digital-human technologies to next-generation live entertainment.

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