Company founder Will Jackson recently joined the UKHouse Technology Envoy to the US to discuss RoboThespian robotics technology and new Mesmer humanoid robots waiting to delight and engage the public, post-COVID
Engineered Arts, a UK company dedicated to creating the most memorable interactive character experiences through humanoid robotic development, recently participated in the virtual South by Southwest® (SXSW®) 2021 festival—a premiere digital experience featuring conference sessions, music festival showcases, and film festival screenings.
As part of the Emerging Tech and Future of Entertainment series, Will Jackson spoke with Mr. Joe White, MBE of Her Majesty’s Consul-General Technology Envoy to the US about the advancements in robotic entertainment by humanoid robots that mimic living and historical characters.
During the virtual SXSW session hosted by UK House on YouTube, Will Jackson explained how Engineered Arts has developed and innovated some of the most unique mixed-media installations across the globe, incorporating humanoid and semi-humanoid robots over the past 17 years. Today, the company develops, sells and rents a wide range of its latest Mesmer-series robots, that incorporate hardware, sensors, firmware, and animation control software with realistic skinned, lifelike human facial attributes.
Will Mesmer, Founder and Director of Engineered Arts
The UK House welcomed Cleo, one of the newest Engineered Arts’ Mesmer humanoids which co-hosted the chat with Mr. Jackson. While the COVID pandemic has temporarily shut down most of the entertainment, performance, museum, and trade event venues where one would interact with the RoboThespians and Mesmer robots, Jackson and his team at Engineered Arts have stayed busy innovating. The company’s main engineering, design, and production warehouse located in southwest England plan to unveil a new, advanced, next-generation robot, scheduled for later in 2021.
Will Jackson, Founder and Director of Engineered Arts said: There is a fantastic creative, educational system in the UK, and Engineered Arts relies on a combination of both art and science to create some of the most innovative robots for installations all over the world.
Will continued: “There is no denying that the ‘Experience-economy’ has taken a beating due to COVID restrictions over the past year—but we anticipate a strong bounce back as we enter the second half of 2021 as our robots re-activate to welcome and interact with live audiences.”
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