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Posted 14/12/2020 by Cooperative Innovations

Cooperative Innovations set to enrich off-site guest experiences by launching Curatours

Cooperative Innovations are pioneering a ground-breaking platform which is set to enrichen museum and heritage site off-site experiences all over the UK, before launching globally. 

Award-winning design specialists Cooperative Innovations has unveiled Curatours, were guests to virtually explore their favourite visitor experiences from the comfort of their own chosen location.

By using the cutting-edge app, visitors can skip the usual queues and indulge in the following features:

Get closer than ever before to 3D collections and museum environments

Participate in Live Tours and put questions to an expert guide

Interact with friends and family on the tour, along with other visiting parties

Watch pre-record 3D performances

Read museum text, listen to audio and watch 3D performances

The beauty of Curatours is its accessible flexibility – available on smartphones, tablet,s PCs, web browsers and even VR headsets. With the continued safety issues surrounding COVID 19 and the barriers of international travel there’s never been a better time for such platform – allowing guests to virtually visit museum and heritage sites on their doorstep or thousands of miles away. 

Video immerses us in what we can expect from using Curatours

Cooperative Innovations are currently working with world-renowned guest experiences and smaller institutions to establish the Curatours app as part of their offering. National Trust Scotland and Anne Frank House Amsterdam have already been announced as early partners.

The creation of the Curatours has been made possible through a partial fund from the government’s Innovate UK scheme, with plans to make live as early as January 2021.

Commenting on the new platform Emma Cooper, Project Lead at Cooperative Innovations said: “Going to a museum or gallery has always been a shared and sociable experience. As a result of COVID-19, we have seen the rapid adoption of technology to help us stay connected. Digital experiences have become crucial for cultural institutions to stay open, engage their audiences and attract new visitors. 

To date, virtual tours can feel like a solitary one-way experience. Curatours is our solution to this, making the experience a social one that can be shared with anyone, anywhere in the world. At Cooperative Innovations bringing people together virtually is our aim and after four years of R&D coupled with the Innovate UK grant we are developing the technology to achieve this.”

Visitor experiences which are interested in launching a Curatours app can find out more information about the offering and engage with Cooperative Innovations here.

Elsewhere, explore the booming demand for visitor experience apps with attractions.io’s app Mark Locker.