A leading UK visitor app specialist has revealed the successful results of their latest partnership.
In 2021, Hunderfossen appointed Attractions.io to deliver a cutting-edge guest app, which ultimately enriched customer experience and expenditure.
The leading Norway theme park already has an app, which was beginning to run into problems, resulting in decreased dwell time and frustrated guests. Attractions.io’s task was to banish the pugs, improve guest satisfaction and build a platform which guests could use as a companion around the park.
Now, one year later, Attractions.io is celebrating the successes of their fruits of labour. The visitor app designer was able to increase the app’s ratings to 4.8 stars from its previous three stars just the year before. Attraction IO’s ready-made SaaS platform has allowed Hunderfossen save 15 per cent a year on their app expenditure.
Meanwhile, 90 per cent of the park’s app users have reported a positive experience at the park. Attractions.io also designed the app to be sustainable for future years.
Families having fun at Attraction.io
Commenting on their collaboration with Hunderfossen, Jacob Thompson, Business Development Manager at Attractions.io, said:
“Hunderfossen were early adopters of mobile technology, and it’s been a pleasure working with their marketing team over the past year to create a mobile experience that compliments the magical experiences guests have at the park. Stability challenges are now a thing of the past, and instead, the team can focus on the entire guest journey, with the app forming a crucial role in its optimisation.”
Following a successful launch year, Hunderfossen has extended its partnership with Attractions.io until 2024, and both sides are excited to take their next step in their digital journey – with objectives to enhance direct messaging and introduce mobile food ordering already in place.
To learn more about how Hunderfossen launched their mobile app and overcame their stability challenges, read the complete case study here.
Elsewhere, Attractions.io advances Merlin Entertainments apps by adding Mobile Wallet feature.
