Top Stockholm Museum turns to Petersham

The National Historic Museum in Stockholm (www.historiska.se) brought in leading leisure consultancy, Petersham Group when they needed to focus their thoughts regarding the proposed development of a 7,000 m2 Viking Experience to be built on a site adjacent to the museum. Petersham Group, who brought in colleagues from Haley Sharpe Designs, ran a 3 day workshop session during which all work to date was reviewed, stakeholders were given an opportunity to set out their aims and objectives and the basis of both a concept and a business plan for a groundbreaking new attraction was agreed. Petersham are now supporting the Museum directorate as they seek to secure funding for the next stage of the project.